Demi Moore and Ashton Kutcher's Anti-Sex Slavery Campaign Blasted by Critics

Ashton Kutcher and Demi Moore
Demi Moore, husband Ashton Kutcher and their self-titled the Demi and Ashton Foundation (DNA), which seeks to combat the sexual exploitation and slavery of minors, have come under fire this week over a campaign many consider to be inappropriately light and fluffy given the severity of the issue.
The Hollywood power couple enlisted an array of their A and B-list friends (including Sean Penn, Jessica Biel, Eva Longoria and Justin Timberlake) for a public service campaign which consists of several short videos featuring the slogan “Real Men Don’t Buy Girls.”
In one spot, Sean Penn proves that “real men know how to use an iron,” by ironing his sandwich before eating it. Justin Timberlake exemplifies that “real men know how to shave” by taking to his facial hair with an electric chainsaw. Bradley Cooper shows that “real men know how to make a meal” by pouring milk into a cereal box and eating it with a giant spoon.
Not everyone is amused.
“This is what happens when celebrities do an issue divorced from the movement. Once you chose an issue and don’t do it in collaboration with people who have been doing this for a long time, this is what you end up with," Norma Ramos, Executive Director of the Coalition Against Trafficking in Women told FOX411.com. "There is a general dumbing down that is going on and this is an example of dumbing down a social justice movement with the narrowest message possible.”